What it costs

What a restaurant social media manager costs

The straight answer: a freelancer runs $400–$1,000 a month, an agency $1,000–$2,500, and doing it yourself takes 10–15 hours a month. Here is what each option really gets you, and the alternative that creates your posts for the price of a few coffees.

Planet FoodPaneoFamily Food
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TikTok, Instagram, YouTube, Google Business, Facebook, LinkedIn, Snapchat

Why choose Nueve

Everything starts from your own photos and your dishes: a tool made for restaurants, not generic software.

Freelancer: $400–$1,000 a month

Usually 2–3 posts a week, often without video. On top of that: you supply the photos, write a brief, go back and forth on every approval, and cover the vacations.

Agency: $1,000–$2,500 and up

Strategy, calendar and reports, with 6–12 month contracts and packages designed for groups. For an independent restaurant it is usually oversized.

Nueve: from $19 a month

Photos, carousels and real videos built from your own dishes and photos, with no brief and no contract. $19 to start with 6 videos a month, $49 for Nueve to post to all your networks on its own, and a video a day from $99.

What you get

The hidden cost of doing it yourself

Finding the idea, shooting the photo, writing the caption, posting, replying: count 10–15 hours a month. At your real hourly value as an owner, that is often more expensive than an agency. And it comes out of your evenings.

What you really pay with a human

The quoted rate is only the start: photo shoots to organize, briefs to write, approvals that drag on, cover during holidays. And if the person leaves, you start over with the next one.

What AI changes about the price

The work that justified those rates (finding the idea, creating the image or video, writing, publishing) is done automatically, and every Google review gets a ready-made reply you just have to send. You keep control; you just stop doing the work.

How to choose, honestly

A human is worth the price for events, local partnerships or a very particular brand voice. To be present every day with real videos, automation does it better, for a fraction of an agency's price.

Try the alternative

Set your restaurant up in minutes and watch what it publishes. Free trial, no demo call, no contract.